I write because I want to hold myself to the stuff I say. After all, if I call out thieves for stealing oranges, I’m not about to go steal an orange. To injure me is to call me a hypocrite. I’d make a bad politician but I make a damn straight business partner.
I have always defined success as the ability to come and go as I please. And I’ve found that the more transparent I became, the more opportunities became available to me. When people knew exactly where to stick me in their universe of concerns, they either ask me to join or they ignore me. It’s the most Darwinian way to let good company select you.
I always encourage people I work with to write. When you write, you give direction and weight to your actions. Nobody wants to be the loser who doesn’t walk the talk. To write is to put yourself out there and to hold yourself accountable. Most people talk a lot. But few put it down as proof. Most play it safe and veil their opinions; to be what they think their customer/employer want to see. That’s a shame because people are far more interesting for the stuff they don’t want other people to see. Nobody has much to learn from the stuff you did right. But they have plenty to learn from the stuff you did wrong. You’re more compelling and believable to people if they know you’re as fallible as they are.
My assumption is people would rather work with a bro whose shortcomings are revealed up front than some guy who blows the operations later because he ‘buzz-worded’ himself through an interview with the most current 3-syllable corporate singsong.
I used to try to please everyone and not burn any bridges. Now I realize many of those bridges weren’t built on strong foundations so I wasn’t salvaging anything anyway. Know the difference fast.
Ideas that aren’t written down are nothing more than the daydreams you have while stuck in traffic. Whether you want to be less of something or more of something else, write it down, share it and be accountable to it. Write yourself into a better person by raising your own bar. Do yourself good by directing your own story.
You come empty-handed and you leave empty-handed. Might as well leave a few words you can say you lived by.